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Admin
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| Brainstorm Force | |
| SEO/PPC Specialist | |
Responsibilities: · Implement and manage paid search (SEM) campaigns across multiple vendors such as Google AdWords and Bing adCenter. · Analyze click-through rates and conversion across multiple platforms; quickly synthesize results and propose daily or intraday changes to optimize performance; Implement approved changes. · Support display advertising campaigns by monitoring paid search activity and performance. · Propose, deploy and manage A/B testing of messaging and landing page analysis across various terms and ad groups. · Work with web analytics team to prepare paid search tracking reports for senior management, creating new reports as needed. · Generate ad hoc reporting and analyses from paid search tools to support web site merchandising and sales strategy. · Bid management, Keyword updates, creative copywriting, landing page optimization suggestion and analysis · Monitor for click fraud, build business case against vendor and manage dispute and resolution process as needed. · Stays aware of industry trends in Search Engine (both SEM and SEO) Marketing space. Qualifications: · Bachelor’s degree in Business, Marketing or Computer Science preferred · Experience working with both search and display ad networks. · Google AdWords certified is a plus. · Minimum of 2-3 years experience. Prefer at least 2 years of hands-on experience optimizing and analyzing bidded PPC/SEM campaigns in Google AdWords and Microsoft adCenter. · Experience with search engine marketing interfaces for deploying and managing paid search campaigns. · Strong communication skills and the ability to command a presence when needed a must · Must have strong Microsoft Excel skills, and ability to handle multiple high priority projects. · Ability to change direction in managing online campaigns daily or intraday. · A strong understanding of online marketing and statistical analysis · Ability to work independently or in a team setting | |
| Date: | 3 May 2011 |
| City/Town: | Pune |
| Location: | Mahārāshtra |
| Wage/Salary: | 10000 |
| Start: | 03 May 2011 |
| Duration: | 03 May 2012 |
| Type: | Full Time |
| How to apply: | bxxxxxxxxxxxxxx#@xxxxx.xxx |
| Company: | Brainstorm Force |
| Contact: | Nil Marinis |
| Phone: | 9028390000 |
| Fax: | |
| Email: | |
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